experience

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COVETRUS
HealthyPet magazine

Freelance Creative Director, 11.16 - present

• Redesign of HealthyPet magazine and art direction for each quarterly issue

• Responsible for layout design, art budget, photo and illustration purchases, licensing, retouching, and preparing files for production

• Design of sales materials, including media kit, digital ad units and print ads

Vetstreet.com

Freelance Art Director, 07.14 - 10.16

• Helped with key marketing initiatives on Vetstreet.com, including social media, sales materials, promotional and client ad units and new business pitches

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JACK WELCH MANAGEMENT INSTITUTE

Freelance Art Director, 07.18 - Present

•  Collaborate with marketing team on all creative needs to prospective and current
students, including presentations, mailers, stationery, event collateral and eblasts

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RIVER JOURNAL 

Freelance Art Director, 12.18 - 03.20

• Redesign of monthly Westchester newspaper

• Responsible for design of all articles, RJ promotions, photo retouching and placed ads

 

ADVERTISING AGE

Freelance Art Director, 07.14 - 11.17

• Art direction of client banner ads for AdAge.com, webinars and themed issue eblasts

• Created year-long print advertising campaign for themed issues and developed special promotion full-page ads

 

BETTER HOMES AND GARDENS MAGAZINE, New York

Creative Director, Marketing, 04.07 - 06.14

• Responsible for all aspects of the Art Department; projects included corporate branding and identity, sales presentations, client advertorials, eblast promotions, event collateral, invitations, media kits, video production and website management

• Collaborated in planning annual sales meetings and developing brand extensions

• Hired and supervised in-house designers, freelance designers, printers, photographers and multimedia consultants

• Managed budgets, including production costs and freelance compensation

 

LADIES' HOME JOURNAL MAGAZINE, New York

Creative Director, Marketing, 07.06 - 03.07

Promotion Art Director, 12.01 - 06.06

• Managed the Promotion Art Department and all sales materials (similar responsibilities as above)

 

GOTHAM INC. (IPG), New York

Senior Art Director, 03.01 - 08.01

• Concepted, designed and produced magazine, newspaper and outdoor advertising

• Clients included Global Crossing and SunCom/AT&T Wireless

 

YOUNG AND RUBICAM, New York

Art Director, 10.97 - 03.01

• Concepted, designed and produced television commercials, magazine and newspaper ads, outdoor advertising and promotional materials

• Responsibilities included storyboarding, managing photo shoots and supervising
photographers, directors, printers, stylists, talent, editors and music companies

• Clients included Sears, Jell-O, Citibank, Fisher-Price, KFC, The United Nations, 7-Up, Advil, General Foods International Coffees, Computer Associates and Kraft

 

additional freelance

Realogy, Uncharted Vet, The Trade Desk, Meredith Home Solutions, Parents magazine, More magazine, Invest Commercial

 

education

• Washington University, St. Louis, MO

BFA in Advertising Design, Business/Marketing minor

• Continuing education classes in Web Design and Photography at Parsons, School of Visual Arts, The New School and Suffolk County Community College.

• Design applications include:

Photoshop, Illustrator, InDesign, Photo Express, Canva, Dreamweaver, Keynote, Microsoft Office Suite